After three years of research and development, in 2019 Rotel decided to resume production of selected series components under the Michi brand. It was conceived at one time (in 1993) as the top of the entire Rotel repertoire - the goal is to implement the most advanced technologies in modern high-end High End equipment.
Built on Rotel's rich history and heritage, the new Michi amplifiers represent more than 55 years of design expertise combined with the dedication of a family-owned business.
Here's what managing director Peter Kao, Managing Director of Rotel, a representative of the 3rd generation of the company's founding family, said about this. “Michi maintains Rotel's core goals of superior sound quality and great value and carries them into the high-end sector with models that set a new reference standard for audio quality along with a new level of design and manufacturing. We've leveraged our 55 years of design and manufacturing experience to create the best products we've ever produced."
The Michi brand currently has five products: the P5 stereo preamp, the S5 stereo power amplifier, the M8 mono power amplifier, and two high-end integrated amplifiers, the X3 and X5. The no-compromise M8 power amplifier operates in class AB and delivers 1080W into 8 ohms and a stunning 1800W into 4 ohms. Its architecture and design ensures smooth, accurate and free audio reproduction from even the most demanding speaker systems while maintaining the required power, rhythm and timing.
Michi P5/S5 components have already received honorary titles from the Expert Association of Audio and Video Publications (EISA – Expert Imaging and Sound Assosiation) as “Best High-End Preamplifier / Power Amplifier 2020-2021!” – “EISA BEST HIGH-END PRE/POWER AMPLIFIER 2020-2021”!
By purchasing Michi amplifiers, you get the highest possible sound quality and reliability in a given price category.